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QR Codes


QR Codes – what are they? Could they do anything useful for me?

A QR code is a machine-readable code consisting of an array of black and white squares, typically used for storing URLs or other information for reading by the camera on a smartphone.  In English, that means it’s a symbol (like the one above) which can contain a significant amount of data. This data can be read with a QR code reader, which can be easily obtained as an application for most smartphones.

A QR Code is made of up multiple rows and columns. Each QR Code can contain up to 177 columns and 177 rows. These are seen by the naked eye as small squares, the combination of 177 columns and rows allows for a total of 31,329 squares. It’s the arrangement of those squares in varying configurations that are able to store the data.

Many people use QR codes to direct people to a specific page on their website, but essentially it can be used to give the reader any message you should choose.

We can add QR codes to your labels, here’s what some customers are already doing with them.


Food companies – QR codes that give a URL link to recipe ideas or directions to outlets selling their products.

Product Manufacturers – QR Codes that direct people to website based instructions on how to use or maintain their products or or buy consumables and or accessories for their products.

Logistics companiesQR Codes that outline the service offering of or introduce a new facet of the company’s facilities or operating parameters.

These are just a few examples of recent projects we have been involved in that utilise QR codes.

QR Codes have no initial setup costs and no ongoing service fee, they are free for all to use!

If you are interested in discussing QR codes in greater detail or have an idea as to how they could be used in your business, give us a call, we are only too happy to help. 01625 574422

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